The Energizer

Resilient Insights for Work & Life

Featured Image

Subaru Builds Communities and People (PS… they also sell cars)

By Eileen McDargh - Monday, October 01, 2018

My sister recently sent me what she considers to be the best issue of a corporate/consumer magazine. Very little in it is about cars. Rather, it highlights projects and activities funded by the Subaru Foundation.

Here are some of the stories:

  • Samost Jewish Family and Children’s Service helps everyone from teems to seniors with job placement.
  • The Traveling Trainers teaches anyone who ventures outdoors to enjoy and “leave no trace”.
  • A wildlife educator and companion screech owl spread the word about saving animals in the Sierra Nevada.
  • Children’s museums around the country are teaching kids how to eat healthy.
  • Lastly, the cover story is about adopting “Winston”, an abandoned puppy and the value of rescuing and finding pets through shelters.

My sister concluded with this statement: “Makes me feel good about driving my car.”

Question: how many corporate magazines evoke these emotions in consumers?I have a feel the answer would be “few”.

 

 

Read More...


Featured Image

Ritz Carlton Has Gone To The Dogs!

By Eileen McDargh - Monday, August 14, 2017

If you have a 4-legged pooch and live anywhere near Laguna Niguel, CA, you might mark your calendar for August 24 and September 28 from 5-8 pm.It’s the cleverest bit of marketing I have seen in a long time AND there’s a good cause to boot! 

Read More...


Subscribe to My Blog!


Like My Blog?

Please share it!

Recents Posts


Categories



Archive


Tags

ecology John Blumberg love Thanksgiving e-mail Humor work life balance Book Reviews Back To School Hurricane Harvey Voting women in leadership Education Walk For Hunger LGBTQ Sexual Harassment resilient leaders Persuasion Change More Fun at Work Leadership Skills Listening employees Jewish The Last Jedi servant leadership Suddenly Single civil discourse Politics Road Trip Nursing Feedback Art Travel holidays Labor Day Married Corporate Culture Energy creativity Vacation Animals Empathy Hurricane Irma Building Resilience Technology Sleeping Strangers Interview Ownership angels Your Resiliency GPS Honoring Veterans Talk Ain't Cheap Book Vegan Siblings Branding coaching goals Positive Brain Repatterning Optimism Social Media Multi-tasking resilience Radical Resiliency Arlington Cemetary Office Celebrations U.S.A.A. Alzheimer's Humanity Loss Burnout Mark Scharenbroich Writing waiting Happiness employee retention Emotional Intelligence Deloitte USAA Memorial Day Soft Skills Sales Reshaping the Brain Depression Napping Family Adventure Children Adaptability resilient organizations Disrupt Survive Bullying Boston Marathon Learned Optimism Networking resiliency Girls Adam Grant gratitude Faith Divorce Content Generation Yoga Stress Charity Christmas Laughter Climate Change Guns Henry VIII Diversity Engaged Workers Breath Relationships Ecotourism Career Advice Motivating Others Women Seder Eve stuck cancer customer service teams Aging New Year resolutions Play St. Patrick's Day Marriage Patriots Spelling Bee Tornadoes in Texas Energizing Energizing Others Environtment Speaking Fun Work Environment Idea Postive Work Environment Disruption John Havlik Sheryl Sandberg Spirit Mother's Day Superbowl conscience Sustainability Meetings WASP Breathe Intentions Kindness Communication preresilience Trust Option B Gifts From The Mountain Leaders Open Doors Book earthquakes Twas The Night Before Christmas Bill Treasurer Dogs Exercise Employee Attitude