The Energizer

Resilient Insights for Work & Life

Featured Image

Subaru Builds Communities and People (PS… they also sell cars)

By Eileen McDargh - Monday, October 01, 2018

My sister recently sent me what she considers to be the best issue of a corporate/consumer magazine. Very little in it is about cars. Rather, it highlights projects and activities funded by the Subaru Foundation.

Here are some of the stories:

  • Samost Jewish Family and Children’s Service helps everyone from teems to seniors with job placement.
  • The Traveling Trainers teaches anyone who ventures outdoors to enjoy and “leave no trace”.
  • A wildlife educator and companion screech owl spread the word about saving animals in the Sierra Nevada.
  • Children’s museums around the country are teaching kids how to eat healthy.
  • Lastly, the cover story is about adopting “Winston”, an abandoned puppy and the value of rescuing and finding pets through shelters.

My sister concluded with this statement: “Makes me feel good about driving my car.”

Question: how many corporate magazines evoke these emotions in consumers?I have a feel the answer would be “few”.

 

 

Read More...


Featured Image

Ritz Carlton Has Gone To The Dogs!

By Eileen McDargh - Monday, August 14, 2017

If you have a 4-legged pooch and live anywhere near Laguna Niguel, CA, you might mark your calendar for August 24 and September 28 from 5-8 pm.It’s the cleverest bit of marketing I have seen in a long time AND there’s a good cause to boot! 

Read More...


Subscribe to My Blog!


Like My Blog?

Please share it!

Recents Posts


Categories



Archive


Tags

Climate Change Women Positive Brain Repatterning LGBTQ Animals The Last Jedi John Havlik Intentions Politics Emotional Intelligence Feedback customer service Trust Writing Adam Grant Back To School Engaged Workers More Fun at Work civil discourse Mark Scharenbroich Fun Work Environment Idea Radical Resiliency Technology Energizing Strangers Branding Energy Disruption Book Reviews Optimism Sheryl Sandberg resilient organizations Adventure Henry VIII Twas The Night Before Christmas Voting Bill Treasurer Option B work life balance Family Spelling Bee Girls Spirit Content Generation Thanksgiving employee retention Superbowl Multi-tasking servant leadership Corporate Culture Breathe resilience Interview Memorial Day Leaders Open Doors Book Burnout Career Advice Happiness Empathy Office Celebrations Change Honoring Veterans Talk Ain't Cheap Book teams Motivating Others Energizing Others Guns Building Resilience U.S.A.A. stuck Speaking Sexual Harassment Deloitte Stress Exercise holidays Arlington Cemetary earthquakes Education Laughter love Dogs Vacation Napping Yoga gratitude Sales Breath Learned Optimism Boston Marathon Kindness Persuasion USAA Humor Postive Work Environment Gifts From The Mountain Marriage New Year resolutions women in leadership ecology Environtment WASP Listening Ownership Sustainability Social Media Meetings Hurricane Irma angels John Blumberg Loss Mother's Day cancer Leadership Skills Aging Suddenly Single Your Resiliency GPS goals Road Trip Ecotourism Divorce Survive creativity Disrupt Jewish resilient leaders employees coaching e-mail St. Patrick's Day Vegan Seder Eve Nursing Communication Humanity Walk For Hunger Tornadoes in Texas Siblings Charity Alzheimer's Adaptability conscience Patriots Reshaping the Brain Married Children Christmas resiliency Sleeping Depression Faith Relationships Employee Attitude Hurricane Harvey Art Diversity Bullying Travel Soft Skills preresilience Networking waiting Labor Day