Mastering Reverse Goal Setting
- Eileen McDargh

- 3 days ago
- 1 min read

For many of us, the advice to “set goals” can feel impossible—we simply don’t know what we want. That’s why I use reverse goal setting. Instead of starting with what you want, begin with what you don’t want. Sit down with paper and write a list of the things you never want to experience in your career, health, relationships, finances, or spiritual life.
When I tried this, my list looked like this:
Physical: I did not want to be overweight, out of shape, or too tired to travel.
Emotional: After a failed marriage, I knew I didn’t want to be an unequal partner, forced to hide my true feelings, or feel unattractive.
Material: I didn’t want a life stingy with fear, haunted by my relatives’ Depression-era mentality of scarcity.
Spiritual: I didn’t want to feel estranged from God or alienated by rigid religious ideas.
Something remarkable happens when you create such a list: clarity. You begin to see what you actually do want.




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